Social CloudAug 20, 20217 minChinese Consumer Generation Series: Silver GenerationSilver Generation (银发经济) According to China’s seventh census, the population of silver-haired persons aged 60 and older amounted to 18.7%...
Social CloudJul 7, 20216 min E-commerce live-streaming in China: do you know the regulations?In the pandemic era, live-streamed e-commerce in China has become critical to marketing. Taobao Live, Kuaishou, and Douyin have emerged...
Social CloudMay 16, 20215 minSerie Generazione di Consumatori Cinesi: MillennialsNel 2013 la copertina della rivista Time aveva come titolo “La generazione Me Me Me - I millenial sono pigri, narcisisti e vivono ancora...
Social CloudMay 13, 20215 minConsumer Generation Series: Chinese MillennialsIn 2013 the cover of Time magazine was titled “The Me Me Me generation- Millennials are lazy, entitled narcissists who still live with...
Social CloudMay 2, 20213 minKOS… è appena nato un nuovo tipo di influencer cinese?KOL, KOC, e ora KOS, ogni giorno in Cina nasce un nuovo tipo di influencer, e a volte può essere difficile tenerne traccia di tutte le...
Social CloudApr 30, 20213 minKOS… is a new type of Chinese influencer just born?KOL, KOC, and now KOS, every day in China a new type of influencer born, and sometimes it can be difficult to keep track. The latest...