Live streaming in China: the latest infographic
Updated: Apr 26, 2019
61% of the users are born after 1990
58% of people watching live streaming are men
42% of people watching live streaming are women
Men are 12% more likely to send gifts on livestreaming channels than women
The higher the educational level of the host of the live streaming, the higher the income
The most important skill for an host of a live streaming is the communication skill, second it's the talents (singing and dancing), third is the personal characteristics
The majority of the live streaming happens between 7pm and midnight (51%)
North East China is where the majority of the live streaming happens
60% of the people that do live streaming they do it because of a future business plan
25.3% of people become an host of a live streaming because the dream is becoming a top host, 14,3% of the people live stream because want to become a singer, 13,6% of the live streamer would like to become a professional mentor
62% of live streamers receive family support, 29% of the family are unaware of this "hobby"
45% of the hosts are single
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